MAGIC WORDS • Allakazoo -- Patrick Drazen, "Return to the Realm: Ten Years Later" (2005) • Allakazoo allakazam -- Salman Rushdie, The Satanic Verses (1988) • Allekazu -- Sorana Salomeia, "Simsalabim" (2004) A-la Peanut Butter Sandwiches (see also ala) I watched with glee as his magic tricks always began with "a la peanut butter sandwiches." -- Antoinette C. Nwandu, Fifteen Minutes (2000) Facts: These are the Amazing Mumford's magic words on the Sesame Street television series. The magic phrase appears in a "Rugrats" comic strip (1999). Variations and Incantations: • Ala peanut butter sandwiches "Ala peanut-butter sandwiches! According to these magicians [The Amazing Gregory (aka Greg Stringer), John Riggs, John Chaney], the tricks themselves aren't nearly as fun as playing into the psychology of the audi ence." -- Mike Gibson, "Being a Working Magician Ain't Easy," Weekly Wire (1997) • Alla peanut butter sandwiches "All Munkar has to do is get the warriors into his castle and say 'Alla Peanut Butter Sandwiches!' and turn them into farm animals!" -- BadMovie- Planet.com (2005) • Allah peanut butter sandwiches "Knock-knock. Who's there? Allah. Allah who? Allah peanut butter sandwiches!" -- Ben Guaraldi (2002) • Presto Chango! Ala Peanut Butter Sandwiches! Alakazaam! -- David E. Bell (2001) In Literature: • "The Amazing Mumford knew what he was doing when he chose peanut butter as the trigger words for his magic tricks. I never cared if his tricks turned out the proper results, which was lucky for him since they never did! All he had to do was say 'peanut-butter sandwiches' and I believed, with all my four-year-old body and soul, that he could do anything! But now I know better. Mumford's tricks would have been more successful -- and actually magical -- had he added the words 'and jelly' to his mantra. After